SEO and Paid Media


SEO is the process of improving your rankings on Google for relevant keywords related to your business. 

We build content for your site and get notable blogs and sites to link back to your site. In turn, this leads to more relevant traffic and more relevant customers.


Search engines such as Google require websites to optimize their sites in line with certain guidelines in order to rise in the rankings and become more visible to target consumers.

When a site doesn’t meet the guidelines, it can be penalised. Search engines regularly crawl websites and any sites that don’t meet the standards can be punished.

SEO enables that your site stays on the right side of the search engine, meeting the guidelines and avoiding penalties.


Scaleify has an expert team of content writers at hand to create fantastic content that ranks well for SEO.

Our team conducts keyword research for every article we write. We create content based on user intent to help create content that is relevant to your customers.

Scaleify has the experience to work with new brands, existing brands and ensure that everything is done efficiently both on-page and off-page.


With all the tools available today, the impact of SEO can easily be measured. The Scaleify team is a stickler for detail, and we regularly tweak and optimise our campaigns in order to improve.

As a result, you can see the exact results you are getting for your investment. The Scaleify team regularly provide custom reports and communicate with our clients.


SEO is all about the quality of your content, but there are many more intricacies in SEO in order for it to be effective, such as:

  • User-friendly site that is built to convert, with good site speed and optimised for on-page SEO
  • Well-written content that features keywords that are relevant to your business.
  • Content Creation – creating  branded content to position you as a expert, and build your brand’s credibility
  • Link-building – placing top quality backlinks to your own site from sites with a high Domain Authority

All these aspects form part of any good SEO campaign, within our projects we utilise our in-house content writers, developers and more to ensure your site gets what it deserves.


SEO usually takes around 3-6 months to kick in. Quality SEO work takes time and pays off as a long term investment.

Our clients usually take an omnichannel approach, while your traffic is growing with SEO, you can gain traffic immediately with paid advertising such as Google AdWords. With Google AdWords you can laser-target keywords and only pay when a user clicks on the advert.

In addition, should you require a specific part of your SEO work done, we can do this. Many of our clients use our services for Link Building, Content Creation etc.